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Identifying value proposition for new product innovation and designing solutions that meet user requirements as well as aligns with the overall business objective and technical constraints.

Girl Drinking Water

2020

Brand strategy . Product conceptualisation

Repositioning a legacy water purifier brand through a new brand identity and vision for their future product lines

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2012-2013

Product innovation and design

Knock-down modular steel furniture range designed for flexibility and needs of Indian families with rented accommodation

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2011-2012

Product innovation and design

Designed for kids that supports playful movement while sitting, Bellow chair was awarded internationally Core77 award as student notable in 2013.

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2011-2012

Product innovation and design

A mobile furniture for kids that store, seats and lets them study anywhere in house, Cartoy has been awarded winner for 'The Park Elle decor' student contest in 2013.

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